Even with the growth of other digital marketing tools, email marketing remains one of the most effective forms of marketing you can use. Worldwide, 3.8 billion people were using email in 2019, and that number is projected to grow to 4.3 billion by 2022, representing a huge opportunity for email marketers.
The right email marketing agency can help you turn that opportunity into actual revenue.
Email is one of the easiest ways to engage your audience and reach your target market. Regardless of who that audience is or where they are, email marketing is one of your best bets to reach them.
From email blasts to promote special sales and brand promotions to simply keeping customers engaged with your brand, the ROI of email marketing adds up. With an expected return of $32 for every dollar spent, it continues to deliver the biggest bang for your buck and remains the main driver of customer engagement and retention.