m3’s Awesome blog Best practices (of course, we call them Awesomest Practices) in digital marketing, content, sales enablement and more. Sort by Topic: Categories Select Category Ad Sales & Strategy (1) Blogging (10) Content Marketing (47) Design (7) Digital Marketing Agency (29) Email Marketing (5) Featured Case Studies (2) Healthcare (6) HubSpot (6) Inbound Marketing (18) Mobile Apps (1) News (3) Pithy Picture Post Pfriday (1) PPC (4) Print (1) Professional Development (5) Sales and Marketing (12) Sales and Marketing Alignment (1) Sales Enablement (3) Sales Strategy (14) SEO (19) SEO Tips (4) Social Media (17) Uncategorized (4) Video (6) Websites (10) Writing (5) Writing and Editing (1) Never miss our latest Awesome Practice! Subscribe here: Content Marketing Sales Strategy How to Generate Leads With Targeted Content (and Move Them Through the Funnel Faster) The average consumer sees about 10,000 messages per day. Each one is vying for consumer attention and hoping to elicit a click or a read. We are awash in content,...Read more Sales and Marketing 5 Must-Haves for Buyer Personas (and How to Integrate Them Into Your Content) “In writing, your audience is one single reader. … Pick out one person — a real person you know, or an imagined person and write to that one.” It’s good...Read more SEO What Are the 4 Keyword Search Intents, and Why Do They Matter? Keywords are how people look for anything and everything in the digital world. You type a word or two into Google’s search bar, and up pops a list — it’s...Read more Sales Strategy The 5 Ws (and 1 H) of Successful Lead Nurturing At madison/miles media, we approach marketing with an eye toward journalistic storytelling. That’s because we believe stories have the power to connect and build lasting, trusting relationships between you and...Read more Digital Marketing Agency How to Measure the ROI of Your Content-Driven Digital Marketing Efforts You’ve invested a lot into your digital marketing efforts. The planning, the mapping, the late-night keyword searches. How can you tell if all of your hard work is actually paying...Read more SEO Benefits of Backlinking for Your Business Backlinks (also known as inbound or incoming links) are the backbone of a successful off-page SEO strategy. If your first reaction to that sentence is “backWHATnow?” you’re in the right...Read more PPC How to Run PPC Ads as Part of Your Content Marketing Strategy Look, we’re all about content here. We call ourselves a content-driven digital marketing agency, and we mean it. We believe (and have the data to back it up) that good...Read more « Previous 1 2 3 4 … 39 Next »