There’s a bit of debate around doctors interacting with patients or potential patients on social media platforms like Facebook, Twitter and Pinterest. In general, the two schools of thought go something like this: Doctors shouldn’t interact with patients in social media because they don’t have time, and doing so contributes to physician burnout. Plus, there’s […]
If you’re thinking about setting up social media accounts for your medical practice — or if you’ve already done so but aren’t sure what to do now — take heed. We’ve listed some quick and dirty do’s and don’ts for health care providers who need some help keeping those Twitter, Facebook and Instagram streams flowing with great content.
From the very beginning, marketing has evolved along with the technology of the times. Traditional print campaigns have given way to elaborately short television advertisements, which have morphed into fifteen-second hooks that appear in the middle of social media videos. As the variety of interactive media has increased, so too has the opportunity to reach […]
As consumers become increasingly busy, distracted and overloaded with information, employing the right marketing strategy becomes more important. Your message has to cut through the clutter and stand out not just from your competitors, but from all the other distractions vying for attention in the digital world. A content-focused digital marketing agency can help you […]
