You finally did it. You took your idea, refined it and formulated a business plan. You got your finances together and determined your business structure, registered with the appropriate governing bodies, built your team and chose your vendors. You've branded yourself and now you're open for business, hoping your business grows. You’ve even been proactive…

In 2019, social media is a vital marketing tool for business owners. It can help them achieve a number of goals like growing their audiences, increasing brand awareness, connecting to customers and ultimately bringing in more sales. Just check out some of these social media stats: Over 88% of all companies are using social media…

Google has become the mecca for search. Over the years, it has clobbered its competitors and become the number one trusted search engine on the planet. Users around the world perform 3.5 billion Google searches daily. That’s 1.2 trillion searches globally each year. If you want to capture a portion of that audience, you have…

Since the first social media site was launched in 1997, social media platforms have become a staple of modern life. Need proof? Statista estimates that 2.77 billion people worldwide will log onto social media platforms in 2019. Plus, 30% of all time spent online goes toward social media interactions. As more people around the world become…