How to work with writers to get great copy every time.

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Coming from an editorial background, I didn’t know exactly what to expect from Dan Tyre’s Pipeline Generation Bootcamp. Our digital marketing agency, madison/miles media, has done well at generating business, but we’re always interested in growing and learning new, more efficient ways to manage the process.

Sometimes it feels like every time a bell rings, a social media platform gets its wings. It can be exhausting keeping up with them all and trying to figure out where your business belongs. For the answer to that, ask yourself what your goal is, who you want to reach and where those people are…

Blame social media, texting, RSS feeds, blogs, instant messaging, or just the passage of time: E-mail open rates are steadily declining. The reason, some say, is that e-mail is a Read more…

Last summer, Cleveland-based Rainbow Muffler & Brake contacted madison/miles media after finding us through our blog and looking into our digital marketing services. The company's marketing efforts were underperforming, and it needed more leads (in the form of calls, specifically) for its six locations.

When you think about companies with great advertising over the years, Coca-Cola is likely to come to mind. The behemoth brand sells 1.8 billion servings of the drink every day, Read more…